I lead with clarity. I mentor with purpose.
And I build for impact.
As a design executive with 20+ years across B2C, B2B, SaaS, and startups, I specialize in leading design orgs through complexity and scale. From VP-level roles at Smartsheet and AT&T to hands-on strategy for startups like Serve Robotics and enterprises like ServiceNow, I’ve built high-performance teams and architected product experiences that drive revenue, retention, and real business outcomes.
Today, my work sits at the intersection of AI, product design, and organizational leadership. I advise companies on how to leverage design in the age of AI — balancing automation with human ingenuity, and building teams that are not just efficient, but extraordinary.
I’ve launched successful AI agents, scaled teams to 150+, led platform transformations, and helped companies de-risk design investments by aligning people, processes, and platforms.
Let’s design what comes next: intentionally, intelligently, with craft, and without losing site of what it means to be human.
My Magical GPTs - Practical AI
As a design pragmatist, I’m always focused on finding practical, real-world applications for technology. For me, AI’s true value lies in its ability to create hyper-personalized solutions that solve real problems.
Check out the AI assistants I've built...
The Path, Caramel, and Lucy - A DBT Short Story
A gentle, allegorical story that weaves core DBT principles into a whimsical journey of emotional growth, resilience, and learning to see beyond black-and-white thinking.
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Product Design + Experience Strategy + AI
Keywords: Head of Design, Vice President of Design, User Experience, UX, Product Design